The Lofi Girl livestreams have not been restored as of Monday afternoon, but the company said in its tweet that it could be 24 to 48 hours before they reappear on the site. As Insider previously reported, false copyright strikes have long been an issue for YouTube and its creators, as bad actors sometimes falsely report videos they dislike, which can end in their removal.Īccording to YouTube's community guidelines, one copyright strike serves as a warning, but if an account accumulates three strikes over the course of its lifetime, it is subject to termination and the user is forbidden from creating any further YouTube accounts.
It said it removed the copyright strikes that were added to the account after the false report. In a tweet sent early Monday, a YouTube spokesperson "confirmed the takedown requests were abusive," adding that the platform had terminated the account of the complainant. It was rebranded from its original name, ChilledCow, last year. The account has more than 10 million subscribers on YouTube, and its two most popular live streams, which were deleted by YouTube, combined have nearly 800 million total views. Its most popular video, "lofi hip hop radio - beats to relax/study to," features a now-widely recognizable image of an animated woman working at a desk wearing headphones while calm music plays in the background. The channel was created by the French musician Dmitri in 2015 and is one of the longest running live videos in the history of YouTube, according to a report from VICE. The tweet has earned more than 96,000 likes, a sign of the account's immense popularity.Īnother one of Lofi Girl's popular streams, "beats to sleep/chill to," was also removed as a result of a false copyright strike. Lofi Girl on Sunday claimed that its accounts had been targeted with baseless allegations of copyright violation, tweeting "lofi radios have been taken down because of false copyright strikes." A screenshot of an email sent by YouTube attached to the tweet said the "lofi hip hop radio - beats to relax/study to" and one copyright strike was added to the account. YouTube on Monday admitted it had improperly removed several livestreams from one of the platform's most popular accounts, Lofi Girl, issuing an apology and promising to restore the channels within two days. Washington, D.C.-based DJ Ryan Celsius told Vice his theory about the popularity of lo-fi streams is because of nostalgia for Cartoon Network’s Adult Swim and Toonami, which used relaxed beats for their shows and commercials and introduced many kids and teenagers to anime.Account icon An icon in the shape of a person's head and shoulders. Lo-fi music has clicked with viewers because of its relaxed and calming aesthetic and because of its pairing with animated visuals.
The channel, owned by French artist Dimitri, was briefly suspended by YouTube in 2020, at which point it had streamed for more than 13,000 hours and amassed more than 218 million views, but it was reinstated after public backlash with YouTube deeming the suspension a “mistake.” Another brief YouTube suspension in 2022 sparked the hashtag #BringBackLofiGirl. One such channel, first named ChilledCow but now known as Lofi Girl, launched in 2017 and developed a significant following by broadcasting endless lo-fi beats set to an animation of an anime-style girl studying. This paved the way for some of lo-fi’s best-known artists to develop a following by playing continuous loops of lo-fi music. Lo-fi music really took off in the mainstream over the past decade after YouTube launched continuous live-streaming in 2013. Many lo-fi streams on YouTube set their endless beats to animated visuals, which Dazed reported are often “depressed cartoon characters that smoke or recline just like the stoners among these stations’ listener bases.” One channel hosts a lo-fi stream set to an animation of a pig smoking in a cluttered room, while another features an animated racoon calmly walking while listening to music.
Other qualities can include vocal samples and samples of other sound effects. Another is jazz chord progressions for their “relaxed” quality, which can be sampled from a variety of instruments including piano and guitar. One characteristic is a drum loop, either of live drums or a sample, usually set to a slow or moderate tempo. Today’s viral lo-fi music has a few distinct characteristics, according to a MasterClass guide to lo-fi. Artists J Dilla and Nujabes are considered among the artists who helped pioneer modern lofi music-particularly the latter, whose soundtrack for the anime show Samurai Champloo linked lofi music’s hip-hop beats with the Japanese art form, a bond that persists through popular YouTube streams that set lo-fi beats to anime visuals.
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